Ignacio Alonso

CMO AND SALES OFFICER & STRATEGY AT TRISON

Solid knowledge and demonstrated experience in Finance, Strategy, Marketing and Sales. These well-grounded skills together with my determination and enthusiasm for new digital services have given me the opportunity to work in exciting disrupting transformation projects and become an expert in this area.
Solid knowledge and demonstrated experience in Finance, Strategy, Marketing and Sales. These well-grounded skills together with my determination and enthusiasm for new digital services have given me the opportunity to work in exciting disrupting transformation projects and become an expert in this area.

Bachelor degree in Economics Science at Complutense University, MBA at Exeter University, MIBer (Master in Internet Business) at ISDI and Executive Development Program (PDD) at IESE Business School.

After developing my early professional stages in consultancy, strategy and finance I decided moving forward into the enterprise arena as global marketing and business development responsible. My role consisted in defining and executing marketing projects in a B2B/B2C environments based on product implementation and commercial launch of digital, technology advanced and innovative solutions aimed to satisfy international markets, specially Europe, Latam and US.

This strong background in finance and business strategy and my high knowledge of the digital and omni-channel environment naturally drive my expertise areas towards business digital transformation, marketing and business development with a strong focus on retail both on B2B/B2C.

I am a strategic operator with the experience and skills to identify opportunities and find the way of closing ground breaking deals. I am focused on driving sales, customer expectations and profitability. Intellectually rigorous with strong financial and analytical skills.

My tenacity has always made me being amongst the top performers in the company. Looking for that forward move has driven me to be part of Talentum, Telefonica’s high-potential program, and its counterpart in Accenture.

Five times IronMan finisher (10h08min personal best) and ultra skyrunner. 24h racing car driver and expert superbike pilot

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